I think we can all agree on that, right?
We have come to rely on data. We have built our entire stack of marketing tools around data. And we have done all we can to collect as much data as possible.
Just to discover that all our precious data ended up in yet another tool in our toolbox, and was still completely inaccessible to our marketing team.
So. Nothing. Ever. Happened.
Oh! And don't even get us started on GDPR.
Or Cookie legislations.
Or that ITP thing,right?
YOU are in control. Like it should be! We build you a customer data platform which is:
- Including ALL your data - and you own it!
- Respecting user privacy
- Fully compliant
- Starts simple and scales to infinity
- Works with the trends instead of fighting against them
We collect all the user data we are permitted to. And anonymize the rest for statistics and analytical purposes.
We collect data in your own data warehouse, with full ownership, transparency and flexibility. Gone are the days when datasets were a mysterious black box. We can investigate the raw data to better understand the logic behind it. And if a dataset have been poluted - or PII have been captured by mistake - we can fix it because the raw dataset is editable.
We collect data in a true first party context - on your own domain. So ITPx and AdBlockers are no longer preventing us from collecting the data we have consent from users to collect. We still respect users rights - of course we do! And we don't collect, use or share data without consent. But we do build you a fully managed and controlled data pipeline you own and control from end to end.
We deliver a set of standard reports which are enough to get you started. For some its even enough. Period. Full data overview and standardized reports makes it easy to get creative. And the raw and flexible dataset makes it possible to create exactly the views and reports you need for reporting, dashboarding or analysis.
Reports can be created in your favorite reporting tool - Tableau, Data Studio, Power BI, Looker.
Data have value only when it's activated. We set up the data models with you and helps you get data into the tools you and your team uses every day. No need to change your stack. No longer collect data in each tool independently. Collect once, activate everywhere. That works!
You hold the keys - we provide you the tools. Collecting and maintaining a dataset takes efforts. So you might as well build it to ensure that it's here to stay. In the Jamstack everything is changable. The best tool today is not necessarily best in the future. Building with best of breed tools requires that the dataset is completely decoupled. Change the tools, but keep the dataset. It's yours.
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